PRIVACY POLICY

Explainify (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, and share information about you when you visit our website, interact with us, or use our services.

Effective: March 24, 2025

1. Information We Collect

We collect personal and usage information in the following ways:

Directly from You

When you submit a form, contact us, or chat with us, you may provide your name, email address, phone number, company name, or other information voluntarily.

Automatically via Website Usage

We collect technical data such as:

  • IP address
  • Browser type and version
  • Time zone setting and location
  • Device information
  • Clickstream and interaction behavior

Chatbot Interactions

We use a support chatbot powered by Tidio, which may log your interactions. If you voluntarily provide contact details while chatting, this may be recorded for support or internal follow-up. The chatbot also includes AI functionality to provide faster answers, but no automated decisions are made based on your input.

2. How We Use Your Information

We may use the information we collect to:

  • Respond to your requests and inquiries
  • Improve our services and website functionality
  • Monitor site traffic and usage patterns
  • Maintain site security and integrity

We do not:

  • Sell your data
  • Use your data for automated decision-making
  • Collect sensitive personal data (e.g., medical, political, or biometric information)

3. Use of Chatbot and AI Technology

Our website includes a support chatbot provided by Tidio. The chatbot:

  • Is used for customer support and general inquiries
  • May use AI to assist with responses
  • Does not collect contact information unless you voluntarily provide it
  • Does not set its own cookies or track users beyond the chat interaction
  • Stores interaction history securely within the United States

Any conversations are reviewed solely to improve user experience and support response quality. Data is not sold or shared for marketing purposes.

4. Data Sharing

We only share data with third parties that are essential to our operations, including:

  • Hosting and infrastructure providers
  • CRM or communication platforms (to respond to your inquiries)
  • Chatbot support tools (e.g., Tidio)

All third-party partners are vetted and contractually obligated to maintain data security.

5. Data Retention

We retain data only for as long as necessary:

Chat interactions are retained for up to 12 months unless required for ongoing support.

Email subscribers: Data is removed after 6 months of inactivity.

Sales contacts: Deleted after 24 months if no transaction occurs.

Clients: Retained up to 6 years from last engagement, as required for business and legal purposes.

6. Your Rights

Depending on where you live, you may have the right to:

  • Access the personal data we hold about you
  • Request correction or deletion
  • Object to data processing
  • Withdraw consent where applicable

To exercise any of these rights, contact us at [email protected].

7. Children’s Data

Our services are not directed to anyone under the age of 18. We do not knowingly collect personal data from children under 16. If you believe we’ve collected such data, please contact us immediately.

8. Security

We use commercially reasonable safeguards to protect your information. However, no internet transmission is 100% secure. We encourage you to use caution and report any security concerns to us directly.

9. Cookies

We use cookies to:

  • Improve your browsing experience
  • Analyze site performance
  • Manage security and technical operations

You can adjust your browser settings to control or block cookies at any time.

10: Marketing and Tracking Technologies

We use certain tracking tools to help measure the performance of our website and marketing efforts. These include:

Meta Pixel (Facebook): Tracks visitor behavior to help measure ad effectiveness and support retargeting.

LinkedIn Insight Tag: Gathers data on user visits for conversion tracking and audience insights.

Google Ads: tracking parameters (such as gclid) and UTM tags in URLs to understand the source of website visits. This data is processed anonymously and is not used to profile or remarket to users.

These tools may use cookies or pixel-based tracking to understand how users engage with our website. We do not use these tools to personally identify users unless you voluntarily provide identifying information.

We do not use this data for behavioral advertising or profiling.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we’ll update the “Effective Date” at the top. We recommend reviewing this page periodically to stay informed of any changes.

Contact Us

If you have any questions or concerns, reach out to:

[email protected]